Sunday, May 31, 2009
Digg
www.digg.com is a popular website that involves elements of social bookmarking and blogging. It places an emphasis on science and technology but has recently expanded to included categories such as politics and entertainment. The latest stories and websites are submitted by registered users and editorial control is democratic. This means that news stories and web site links are submitted by users and they are only moved to the front page of Digg based upon a user-controlled ranking system. This is how it works. Users can view all the stories or link that their fellow users submit. If a story gets enough ‘diggs’ it gets promoted to the front page of the Digg website. If it doesn’t get enough ‘diggs’ it remains in the ‘digg all’ area, where it will eventually be removed. A post may also be removed if enough users report a problem with the link.
www.digg.com is a popular website that involves elements of social bookmarking and blogging. It places an emphasis on science and technology but has recently expanded to included categories such as politics and entertainment. The latest stories and websites are submitted by registered users and editorial control is democratic. This means that news stories and web site links are submitted by users and they are only moved to the front page of Digg based upon a user-controlled ranking system. This is how it works. Users can view all the stories or link that their fellow users submit. If a story gets enough ‘diggs’ it gets promoted to the front page of the Digg website. If it doesn’t get enough ‘diggs’ it remains in the ‘digg all’ area, where it will eventually be removed. A post may also be removed if enough users report a problem with the link.
All the content on the Digg website is free. Originally Digg carried fifteen categories in which to submit stories. These were deals, gaming, link, mods, robots, security, technology, design, Apple, Linux, music, hardware, movies, programming, software and science.
However, Digg was recently revamped and the previous categories have now been worked into the six new categories, which are: technology, science, world & business, sports, entertainment and gaming – with each category having subcategories.
On Digg, users can discover web content from just about anywhere. Whether it’s the biggest names on the web or the most obscure blog from the other side of the world, you will find it on Digg.
There are no editors on Digg. The editing is done by all the users together. The users together determine the value of the content that is available. All the content is user driven – from the blog posts to the pod casts.
Once you submit your post, it is instantly visible to all Digg users. If your submission is a good one and it gets enough Diggs, it gets promoted to the front page of the website. There it is available for viewing by millions of users around the world. Since Digg is all about sharing and making discoveries, users can also build conversations around the content that is posted. Digg provides users with tools to comment on and discuss topics they are passionate about. When you go through Digg, you will quickly realize the benefit of working through the lens of other users who have the same interests as you, simply because it acts as a content filter. This ensures that you only get the most interesting, relevant and unique information.
On Digg, users can discover web content from just about anywhere. Whether it’s the biggest names on the web or the most obscure blog from the other side of the world, you will find it on Digg.
There are no editors on Digg. The editing is done by all the users together. The users together determine the value of the content that is available. All the content is user driven – from the blog posts to the pod casts.
Once you submit your post, it is instantly visible to all Digg users. If your submission is a good one and it gets enough Diggs, it gets promoted to the front page of the website. There it is available for viewing by millions of users around the world. Since Digg is all about sharing and making discoveries, users can also build conversations around the content that is posted. Digg provides users with tools to comment on and discuss topics they are passionate about. When you go through Digg, you will quickly realize the benefit of working through the lens of other users who have the same interests as you, simply because it acts as a content filter. This ensures that you only get the most interesting, relevant and unique information.
Labels: Bookmarking
Thursday, May 28, 2009
Realizing the importance of links and link analysis in search engine results, several link farms and Free for All sites have appeared that offer to provide links to your site. This is also referred to as link spamming. Most search engines are smarter to this obvious tactic and know how to spot this. Such FFA sites, as they are known, do not provide link quality or link context, two factors that are important in link analysis. Thus the correct strategy is to avoid link spamming and not get carried away by what seems to be too simple a solution.
Labels: Seo Techniques
Tuesday, May 19, 2009
When you use tables on the key pages and if some columns have descriptions while others have numbers, it is possible that this may push your keywords down the page. Search engines break up the table and read them for the content the columns have. The first column is read first, then the next and so on. Thus if the first column had numbers, and the next one had useful descriptions, the positioning of these descriptions will suffer. The strategy is to avoid using such tables near the top of the key pages. Large sections of Java scripts also will have the same effect on the search engines. The HTML part will be pushed down. Thus again, place your long Javascripts lower down on key pages.
Labels: Seo Techniques
Sunday, May 10, 2009
Avoid image maps without text or with links. Image maps should have alt text (as also required under the American Disabilities Act, for public websites) and the home page should not have images as links. Instead HTML links should be used. This is because search engines would not read image links and the linked pages may not get crawled.
Frames
There are some engines whose spiders won’t work with frames on your site. A web page that is built using frames is actually a combination of content from separate “pages” that have been blended into a single page through a ‘frameset’ instruction page. The frameset page does not have any content or links that would have promoted spidering. The frameset page could block the spider’s movement. The workaround is by placing a summary of the page content and relevant description in the frameset page and also by placing a link to the home page on it.
Labels: Seo Techniques
Saturday, April 25, 2009
Sometimes pages have a Meta refresh tag that redirects any visitor automatically to another page. Some search engines refuse to index a page that has a high refresh rate. The meta refresh tag however does not affectGoogle.
Labels: Seo Techniques
Monday, April 20, 2009
Several pages in e-commerce and other functional sites are generated dynamically and have? or & sign in their dynamic URLs. These signs separate the CGI variables. While Google will crawl these pages, many other engines will not. One inconvenient solution is to develop static equivalent of the dynamic pages and have them on your site. Another way to avoid such dynamic URLs is to rewrite these URLs using a syntax that is accepted by the crawler and also understood as equivalent to the dynamic URL by the application server. The Amazon site shows dynamic URLs in such syntax. If you are using Apache web server, you can use Apache rewrite rules to enable this conversion.
Labels: Seo Techniques
Saturday, April 18, 2009
Important keywords and descriptions should be used in your content in visible Meta tags and you should choose the words carefully and position them near the top and have proper frequency for such words. However it is very important to adopt moderation in this. Keyword stuffing or spamming is a No-No today. Most search engine algorithms can spot this, bypass the spam and some may even penalize it.
Labels: Seo Techniques
Monday, April 13, 2009
Invisible text is content on a web site that is coded in a manner that makes it invisible to human visitors, but readable by search engine spiders. This is done in order to artificially inflate the keyword density of a web site without affecting the visual appearance of it. Hidden text is a recognized spam tactic and nearly all of the major search engines recognize and penalize sites that use this tactic.
This is the technique of placing text on a page in a small font size. Pages that are predominantly heavy in tiny text may be dismissed as spam. Or, the tiny text may not be indexed. As a general guideline, try to avoid pages where the font size is predominantly smaller than normal. Make sure that you're not spamming the engine by using keyword after keyword in a very small font size. Your tiny text may be a copyright notice at the very bottom of the page, or even your contact information. If so, that's fine.
Labels: Seo Techniques
Friday, April 3, 2009
Search engines are unable to view graphics or distinguish text that might be contained within them. For this reason, most engines will read the content of the image ALT tags to determine the purpose of a graphic. By taking the time to craft relevant, yet keyword rich ALT tags for the images on your web
site, you increase the keyword density of your site.
site, you increase the keyword density of your site.
Although many search engines read and index the text contained within ALT tags, it's important NOT to go overboard in using these tags as part of your SEO campaign. Most engines will not give this text any more weight than the text within the body of your site.
Labels: Seo Techniques
Thursday, March 26, 2009
Stop words are common words that are ignored by search engines at the time of searching a key phrase. This is done in order to save space on their server, and also to accelerate the search process.
When a search is conducted in a search engine, it will exclude the stop words from the search query, and will use the query by replacing all the stop words with a marker. A marker is a symbol that is substituted with the stop words. The intention is to save space. This way, the search engines are able to save more web pages in that extra space, as well as retain the relevancy of the search query.
When a search is conducted in a search engine, it will exclude the stop words from the search query, and will use the query by replacing all the stop words with a marker. A marker is a symbol that is substituted with the stop words. The intention is to save space. This way, the search engines are able to save more web pages in that extra space, as well as retain the relevancy of the search query.
Besides, omitting a few words also speeds up the search process. For instance, if a query consists of three words, the Search Engine would generally make three runs for each of the words and display the listings. However, if one of the words is such that omitting it does not make a difference to search results, it can be excluded from the query and consequently the search process becomes faster. Some commonly excluded "stop words" are:
after, also, an, and, as, at, be, because, before, between, but, before, for, however, from, if, in, into, of, or, other, out, since, such, than, that, the, these, there, this, those, to, under, upon, when, where, whether, which, with, within, without
after, also, an, and, as, at, be, because, before, between, but, before, for, however, from, if, in, into, of, or, other, out, since, such, than, that, the, these, there, this, those, to, under, upon, when, where, whether, which, with, within, without
Labels: Seo Techniques
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