Thursday, June 18, 2009

Technorati’s mainstay is the blogs that people create.

You can sign up for a free account and start posting your blog pages to Technorati straight away. You can also create a user profile for yourself, so that others can get to know you and your interests and help you to network better. The site also includes news, and is broken down into these two main categories – news and blogs. There are topical categories as well, and these include business, entertainment, lifestyle, sports, technology and photos. Each topical category has blogs and news items related to it.

As a member, you can ‘favorite’ the blog or posting of a fellow user. You could even ‘favorite’ the user. This means that you are giving them a ‘thumbs up’ for all of the posts made by that user. Imagine how many link backs it can create to your website if people favorite your profile or even your posts in the same way.

Technorati also makes a distinction between the most ‘favorited’ blogs and the top commented-on blogs. So this brings a greater number of blogs to people’s attention.

If, for example, the aim of your blog is to spread information, it may not garner too many comments but it may be a favorite of many users. On the other hand, blogs that are more opinionated and interactive will invite much more commenting.

The ‘popular’ page on the website displays the top five blogs, the ones that have been voted as ‘favorite’ by the most people, and it also provides a link to the top one hundred favorite blogs. It also shows the number of people who have voted the particular blog as favorite. The ‘popular’ page also lists the top five blogs that have the most comments made about them and provides a link to the top one hundred most-commented-on blogs. This page shows the number of comments made about a post as well.

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